client
J8T WALLET
industry
Media & Technology
COUNTRY
Singapore
services
Brand Identity
Brand Strategy
Startup Acceleration
The Jet8 Ecosystem included multiple currencies, multiple social apps, multiple brands and multiple vendors. Experiential design had to be taken in consideration from digital interactions to redemption of goods and services at offline retail stores and supermarkets.
Jet8's social impact technology had to be reflected on its interactive design for users but also valued when building relationships with partners and brand clients.
A strong and fun brand representing all the elements of neo-banking best practices, genz relevance and socially impactful.
